Metric Oriented

[mk_page_section attachment=”scroll” bg_position=”left top” bg_repeat=”repeat” bg_stretch=”false” enable_3d=”false” speed_factor=”4″ bg_video=”no” video_mask=”false” video_opacity=”0.6″ top_shadow=”false” section_layout=”full” min_height=”100″ full_height=”false” padding_top=”80″ padding_bottom=”80″ margin_bottom=”0″ first_page=”true” last_page=”true”]

[mk_fancy_title tag_name=”h2″ style=”false” color=”#00c8d7″ size=”32″ font_weight=”300″ letter_spacing=”0″ margin_top=”0″ margin_bottom=”40″ font_family=”none” align=”center”]Why is Data and Analytics important?[/mk_fancy_title]
[mk_steps step=”3″ hover_color=”#00c8d7″ icon_1=”moon-stats-up” title_1=”Algorithm Updates ” desc_1=”Regarding your online platform awareness, it is essential to constantly monitor the shifts in trends and where your most momentum regarding page authority, indexation volume and keyword rankings are.” icon_2=”moon-lab” title_2=”Testing and Conversion” desc_2=”With sufficient data one can experiment with the language on the page (Calls to Action, Engaging Headlines) while reflecting back on exact changes to identify if the potential to gain low hanging fruits are existent or which test are failures.” icon_3=”moon-users-4″ title_3=”Shifting Environment” desc_3=”It is no secret that the dynamics of advertising and marketing have changed greatly due to the nature of how consumers are seeking and being exposed to products/services. Data is equivalent to currency in a world where tracking can be held accountable.”][mk_padding_divider size=”20″]
[mk_fancy_title tag_name=”h2″ style=”false” color=”#00c8d7″ size=”32″ font_weight=”300″ letter_spacing=”0″ margin_top=”0″ margin_bottom=”0″ font_family=”none” align=”center” el_class=”no-back”]Digital Marketing Isn’t Like Offline Marketing.[/mk_fancy_title]
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[/mk_page_section][mk_page_section attachment=”fixed” bg_position=”left top” bg_repeat=”repeat” bg_stretch=”false” enable_3d=”false” speed_factor=”4″ bg_video=”no” video_mask=”false” video_opacity=”0.6″ top_shadow=”false” section_layout=”full” min_height=”100″ full_height=”false” padding_top=”60″ padding_bottom=”60″ margin_bottom=”0″ first_page=”false” last_page=”true” bg_image=”http://www.codybollerman.com/wp-content/uploads/hat2.png” bg_color=”#f2f2f2″]
[mk_fancy_title tag_name=”h2″ style=”false” color=”#00c8d7″ size=”32″ font_weight=”300″ letter_spacing=”0″ margin_top=”0″ margin_bottom=”30″ font_family=”none” align=”center” el_class=”no-back”]White Hat Growth – Natural SEO Traffic[/mk_fancy_title]

I would rather be honest and build your online platform as a sustainable long-term lead generation/marketing vehicle than be aggressive and risk search engine penalties or de-indexation. Many consultants and firms will put your campaign out of focus once you sign with them or outsource all activities leaving control to outside sources. The conflict with outsourcing your digital efforts is simple. This is cutting corners and not offering any true value to the end user. The search engine is extremely sophisticated these days and intelligent in distinguishing what websites should be granted authority based on how they treat there users when they land on-site.

Have you ever searched for something and been frustrated by intrusive pop-ups? Have you ever searched for something and not found what you were looking for the first couple times? Yes, these are traits I help with. Simply put, I give am the middleman or liaison between your website and the search engine. I help the search engine help your consumers – this is a win-win strategy for all. Below is a local campaign I have been running, these metrics will continue to grow despite algorithmic updates and in a situation where SEO is extremely hard to do. Make Sense?

[mk_fancy_title tag_name=”h2″ style=”false” color=”#00c8d7″ size=”14″ font_weight=”bold” letter_spacing=”0″ margin_top=”60″ margin_bottom=”0″ font_family=”none” align=”center”]Quality First – Then Quantity. Conversions before careless traffic.[/mk_fancy_title]
[/mk_page_section][mk_page_section bg_color=”#00c8d7″ attachment=”scroll” bg_position=”left top” bg_repeat=”repeat” bg_stretch=”false” enable_3d=”false” speed_factor=”4″ bg_video=”no” video_mask=”false” video_opacity=”0.6″ top_shadow=”false” section_layout=”full” min_height=”80″ full_height=”false” padding_top=”40″ padding_bottom=”10″ margin_bottom=”0″ first_page=”true” last_page=”true”]
[mk_fancy_title tag_name=”h2″ style=”false” color=”#ffffff” size=”22″ font_weight=”normal” letter_spacing=”0″ margin_top=”10″ margin_bottom=”18″ font_family=”none” align=”right”]Your Competition Is Already Growing Online[/mk_fancy_title]
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